My Projects
With every project, I strive to see the bigger story, push myself to take risks, and think creatively.
01
Consulting Project: Mulberry
Alongside my group of four, we worked to introduce a modern-day Mulberry through authentic marketing strategies. In practice, we used key messages like "Open Up with Mulberry" to position Mulberry as relatable and transparent to the everyday British woman. Not only did I gain an appreciation for working with team members across academic disciplines, I learned that the best stories to tell are the real ones.
Please see our slides here.
02
Entrepreneurship Project: Réchau
Over the course of a semester, I worked to develop, design, and scale my own fashion brand, Réchau. Inspired by ballet layering pieces, Réchau brings an extra touch of grace to the gym and helps every woman feel more confident. Throughout the project, I learned how to research and create a market analysis, develop a successful sales strategy, and build a realistic financial plan.
Please see my slides here.
